禮節美語228-A Product Recall (2)

【新唐人2012年12月05日訊】 (美国之音電)

公司主管開會,執行總裁Rick宣佈,公司要召回一批質量有問題的空調,召回行動的第一步是發表新聞簡報,Rick告訴公司另外兩位高管Samantha和Hank說:

R: We will then specify the year and model of the ACs included in the recall and set up a web site for our vendors and customers.

H: We should probably set up a toll-free line as well.

R: Yes, that’s a good idea, Hank.

S: The company will have to pay for advertisements in major newspapers that explain the recall.

H: Maybe I can speak to some of the members of the press I know and see if they’re interested in doing a news story on this. I’m hoping to spin it in our favor by highlighting the fact that this is a precautionary measure.

新聞簡報裡要說明召回產品的出廠年份和型號,還要專門開設一個網站,方便銷售商家和顧客諮詢聯繫。Hank建議再開通一條 toll-free line 免費撥打的電話,他還主動提出,聯繫一些跟自己關係比較好的媒體,看看有沒有人願意發一篇報導,強調公司這次的產品召回是 a precautionary measure 預防性措施,從而 spin it in our favor. 讓這件事朝對我們有利的方向發展。

S: You know, a lot of big companies have been forced to recall products, and as long as they are honest about what happened and proactive in trying to make it better, most people are pretty forgiving of mistakes.

R: Yes. I think people understand that no company is perfect. The main thing we have to avoid is giving the impression of any kind of cover-up.

H: That’s right. If people believe we are being completely truthful we should be able to weather this storm.

很多大公司都曾遇到過被迫召回產品的事,只要公司對公眾誠懇,並儘可能提前採取措施解決問題,一般都會得到公眾的理解和原諒。Rick說,關鍵是不能讓人覺得公司是在cover-up,掩蓋些甚麼。Hank表示認同,只要公眾覺得公司說的都是實話,we should be able to weather this storm. 我們就應該能渡過這次難關。to weather the storm是渡過難關的意思。

R: I’m also going to order an inquiry into whether any safety measures were not heeded, or if anybody at our factory was trying to cut corners.

S: We will make the results of the inquiry public as well. We want to be as transparent and open as possible.

R: I want you to talk to all of your department heads and managers and explain our policy. If they know of any other mistakes or safety issues I want to hear about them. Heads will roll if I discover that anyone isn’t following our strict quality standards.

H&S: Yes, sir.

Rick 還說,他準備就安全措施的執行情況展開調查,還要看工廠裡有沒有人偷工減料,to cut corners. Samantha補充道,調查結果最後也要對外公布,儘可能讓整個程序做到公開透明。Rick最後要Samantha和Hank回去把公司的決定傳達給手下的部門主管和經理,發現問題要即時匯報,如果有人不嚴格執行公司的質量標準,heads will roll, 意思是這樣的人一定會受到嚴厲的處罰。

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